Strategic hiring, talent retention, and building a prospective bench are critical capabilities for experiential agencies navigating chronic talent shortages and unpredictable project cycles. In this clip, Chris Griffin and Khalil Benalioulhaj examine the fundamental difference between desperate recruiting and intentional workforce planning, especially when companies are running at capacity during peak season. Drawing on experience scaling teams in project-based businesses, the discussion reveals why the best hires happen when you're not scrambling to fill immediate gaps.

Viewers will learn how to map future hiring needs before crisis hits, discovering the framework for identifying which positions to fill first based on actual business constraints rather than emotional reactions to stress. The hosts break down how to build relationships with prospective talent long before you need them, creating certainty and strategic clarity that attracts high-quality candidates. Get actionable guidance on recognizing when your systems are breaking versus when you simply need better processes, and understand the critical difference between expanding capacity and just throwing bodies at problems.

Whether you're currently overwhelmed and considering emergency hires or planning ahead for sustainable growth, this segment offers practical frameworks that help experiential businesses build resilient teams and weather the industry's inherent volatility