Chris and Khalil candidly discuss the hidden dangers of chasing big projects (“whales”) without considering operational capacity and cash flow reality.

Chris Griffin shares proven methods for identifying and pursuing the “next 10” target accounts, using industry-savvy observation, research, and intentional outreach rather than random prospecting.

Chris & Khalil unpack practical revenue growth planning, focusing on how agencies can intentionally identify where their next million dollars will come from.

Chris and Khalil examine actionable risk management strategies for businesses caught in the crosshairs of political instability.

Chris & Khalil dive into how the October 2025 government shutdown and Congress’s ongoing budget deadlock create ripples of risk for exhibit houses, trade show contractors, and experiential agency leaders.

Chris and Khalil dissect why traditional LinkedIn tactics fail and share specific strategies for authentic engagement that generates qualified opportunities.

How exhibit sales evolved from selling portable displays to providing strategic consulting services that command premium pricing. Chris traces the transformation of the trade show industry, revealing how smart sales professionals adapted at each stage to capture massive growth opportunities.

Trade show sales professionals are facing a crisis: the old playbook of 600 cold calls to land 2 appointments no longer works. In this revealing conversation, Chris Griffin and Khalil Benalioulhaj break down how exhibit sales has transformed from straight commission cold calling to strategic relationship building.

Attracting qualified trade show attendees requires proactive strategies beyond hoping foot traffic finds you - discover concrete tactics that consistently drive booth engagement.

Strategic sponsorship opportunities can extend your trade show impact far beyond booth boundaries - learn how experiential professionals evaluate options that deliver real value.

Selecting and preparing trade show staff remains one of the least asked yet most critical questions in exhibition strategy - discover why this oversight costs exhibitors millions in missed opportunities.

Creating a realistic trade show budget requires more than copying last year's numbers - discover the strategic approach industry veterans use to align spending with outcomes.

What would happen if your business doubled overnight? In this insightful discussion, Chris Griffin and Khalil Benalioulhaj explore the challenges of rapid growth—from scaling teams and embracing technology to maintaining company culture and managing cash flow.

What’s the one number every business owner should track each week? In this insightful conversation, Chris Griffin & Khalil Benalioulhaj discuss the key metrics that drive business success, from gross margin to cash flow and beyond.

What’s the real reason you’re in business? In this candid conversation, Chris Griffin and Khalil Benalioulhaj dive into the true purpose behind entrepreneurship—beyond just making money.

Chris and Michael McMahon break down two thinking styles—those who speak to process and those who process before speaking—and how this impacts meetings, leadership, and team structure.

Chris and guest Michael McMahon discuss how different thinking styles show up in meetings—some people process out loud, others need time. They share how to set up conversations so both types can participate.

Chris and Michael McMahon talk about how people process ideas differently—some talk to think, others think before they talk—and what that means for leadership, meetings, and team communication.