021 - Grow with No

Are you always chasing the wrong prospects? Don't let overcommitment slack your business! Tune in as we delve into a counterintuitive strategy - growing your business by saying NO. We discuss turning down the noise of excessive opportunities and focusing on the right ones. Join us!


Time Stamps

  • 00:49 - Episode Intro
  • 01:55 - The Importance of Saying Yes in Early Career
  • 02:30 - Transitioning from Yes to No in Business
  • 05:50 - The Impact of Saying No
  • 06:40 - The Dangers of Saying Yes for the Wrong Reasons
  • 09:19 - Saying No for the Wrong Reasons
  • 13:33 - The Process of Qualifying a 'Yes'
  • 19:39 - The Risks of Taking on Large Projects
  • 23:36 - Team Inclusion and Communication in Decision Making
  • 26:03 - Limitations of Saying 'No'
  • 27:31 - The Breakup Tour
  • 31:01 - The Benefits of Saying 'No': Margin and Capacity
  • 33:12 - Applying the 80-20 Principle in Business
  • 37:32 - Saying 'No' with Empathy and Kindness
  • 41:46 - Episode Recap & Takeaways

Snippets From The Show

  • "I'm really on a journey where we are shrinking our way to success." -Chris Griffin
  • "We wanna knock it out of the park for people, but I don't want to say yes and do no. We would rather say  "No, thank you!" -Chris Griffin
  • "Whenever you say  no to the bad jobs, you're saying  yes to the right jobs." -Khalil Benalioulhaj
  • "I'm sitting here as living proof that I am growing my business with 'NO'. -Chris Griffin
  • "You got to be clear that when you're growing with no, it's so that you can focus on your best 'YES'. -Khalil Benalioulhaj


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